Looking to take the strangest collaboration of 2024 crown from McDonald's, Yu-Gi-Oh, and Hello Kitty's team up, Tetris and the 7-Eleven convenience store chain have teamed up to create a handheld video game console.
As reported by VGC, 7-Eleven is releasing a line of officially branded Tetris merchandise which, alongside shirts, jumpers, caps, and more, includes the Slurpee + Tetris Handheld Game Device, available "soon" on 7-Eleven's website for $30.
As the name suggests, the handheld is based on 7-Eleven's slushy drink and is even designed to look the same with a cup-shaped body and glowing rainbow dollop on top. Able to play Tetris only, the device boasts a 1.8 inch screen "that brings the iconic shapes and colors to life" and a built-in speaker that "delivers clear, immersive sound." Once you've installed three AAA batteries, of course.
"Featuring an officially licensed Tetris title, this portable Slurpee + Tetris Handheld Game Device lets you play the classic game on the go, with a full color 1.8 inch screen that brings the iconic shapes and colors to life," reads the description.
"But that's not all. This portable Slurpee + Tetris Handheld Game Device also comes equipped with an on/off switch to illuminate the Slurpee dollop in a rainbow of colors. And thanks to the intuitive user interface, you'll be able to jump right in and start playing like a pro.
"Plus, the built-in speaker with volume control delivers clear, immersive sound. Powered by 3 AAA batteries or USB-C cable (not included), this portable Slurpee + Tetris Handheld Game Device is the ideal travel companion for gamers of all ages."
Also in the running for the most unusual team up of the year is the aforementioned McDonald's promotion, which saw Happy Meal buyers in Belgium receive Hello Kitty toys dressed up in Yu-Gi-Oh outfits.
Image Credit: 7-Eleven
Ryan Dinsdale is an IGN freelance reporter. He'll talk about The Witcher all day.
